What is Facebook marketing?
Facebook marketing is the use of Facebook pages, groups, organic posts and paid ads to reach customers, start conversations and drive sales. With detailed targeting by location, age and interests, even a modest budget can reach the right people.
Our Facebook marketing services
Typical work includes:
- Business page setup, branding and profile optimisation
- Content calendar with posts, videos, reels and stories
- Facebook Ads and Meta Ads Manager campaign setup and optimisation
- Messenger and WhatsApp click-to-chat campaigns for enquiries and orders
- Facebook groups and community management
- Pixel and conversion tracking, plus monthly reports
How we work
- 1. Audit and goals: We review your page, audience and competitors and set goals such as messages, leads or sales.
- 2. Plan content and ads: We prepare a content calendar and design ad creatives and audiences that match your offer.
- 3. Launch and engage: We publish posts, launch campaigns and reply to comments and messages quickly.
- 4. Test and optimise: We compare ads, audiences and budgets and shift spend to what delivers the best results.
Why businesses choose Facebook marketing
- Access to a very large and diverse audience
- Precise targeting by location, interests and behaviour
- Direct customer conversations through Messenger
- Flexible budgets that scale as results improve
Who is it for?
Online shops, restaurants, clinics, real estate agents, training centres, event organisers and local service providers use Facebook marketing to attract nearby customers and grow online orders.
Why SOFT PRO IT
Since 2008 we have delivered design, development and digital marketing for clients in Bangladesh, the UK and around the world at a cost-effective price, with after-sales support and round-the-clock availability. See our portfolio or request a quote.
Frequently asked questions
How much should I spend on Facebook ads?
There is no fixed amount. Many businesses start with a small daily budget, learn which ads work and then increase spend. We recommend a starting budget after reviewing your goals.
Do you manage Messenger replies?
Yes. We can manage comments and Messenger conversations, or set up quick replies and automated greetings for your own team to follow up.
Can Facebook marketing increase my online store sales?
It can. We connect the Meta pixel to your website to track purchases, then optimise ads to reach people more likely to buy.
How soon will I see results?
Ads can bring enquiries within days. Organic reach and community growth build more steadily over a few months.
