Social media marketing for Bumerang, a fashion store for sarees, blouses and petticoats, run on Facebook with message-focused ad campaigns. One completed 78-day ad with the goal of getting messages reached 1.6M people with 5.3M views and started 41,175 messaging conversations at about $0.05 each. Page Insights for this year (Jan 1 – Oct 8) show 23.0M views, up 107%, and 121,904 messaging conversations, up 135%. Over the last 90 days (Jul 11 – Oct 8), views are up 87%, engagement up 72% and follows up 47%.
