Free SEO audit tool for on-page and technical SEO
Search engines reward pages that load securely, explain themselves clearly and answer a question well. Our free SEO audit tool and website checker reviews those basics for any URL, then shows what to fix first. Use it before launching a site, after a redesign, or monthly to keep your pages healthy.
What you get in every website audit
- On-page SEO score with separate scores for technical SEO and meta tags, page structure and content.
- Google snippet preview for desktop and mobile, so you can fix truncated titles and descriptions.
- Keyword analysis showing your most used words and phrases and their density.
- Heading, link and image review including missing alt text, empty links and vague anchor text.
- Speed and Core Web Vitals test powered by Google PageSpeed Insights.
- CSV report you can share with developers, writers or clients.
How to improve your SEO score
Start with problems marked in red: a missing title, a noindex tag or a page without HTTPS can block rankings completely. Next, write a unique title and meta description for every page, use one clear H1, add alt text to images and link related pages together. Then expand thin content, simplify long sentences and use your main keyword naturally. Re-run the audit after each round of changes.
Need more than an audit?
If the report shows more work than your team can handle, our SEO services, digital marketing and web design teams can fix technical issues, build content and grow organic traffic. Contact us for a free consultation.
Frequently asked questions
What is an SEO audit?
An SEO audit is a health check of a web page or website. It looks at technical setup, page structure and content quality to find problems that stop search engines from crawling, understanding and ranking your pages. Our free SEO audit tool reports these issues in a prioritised list.
How do I check my website SEO for free?
Enter your page URL in the box above and press Analyze. You get an overall on-page score, scores for Tech & Meta, Structure and Content, and a list of problems, warnings and passed checks. Fix the problems first, then the warnings, and run the audit again to track progress.
What does the SEO score mean?
The score from 0 to 100 shows how many of the checked on-page factors pass. 80 and above is strong, 60 to 79 is solid with room to improve, and below 60 needs attention. It is a guide for progress, not a ranking guarantee.
Which SEO factors does the website checker test?
It tests the title tag, meta description, canonical URL, robots and noindex rules, HTTPS, mobile viewport, language, Open Graph and Twitter tags, structured data, robots.txt, sitemap.xml, headings, image alt text, internal and external links, word count, readability and keyword use.
How long should a title tag and meta description be?
Keep title tags between 30 and 60 characters and meta descriptions between 70 and 160 characters so they are less likely to be cut off in Google results. Put your main keyword near the start and write for people, not only for search engines.
What should I do if the tool cannot fetch my page?
Some sites block outside requests. Open your page, view its source, copy it and use the Paste HTML option for the same audit. The speed test needs a live URL.
Does it check backlinks, traffic or keyword rankings?
The audit itself focuses on on-page and technical SEO. The free tools below it add a Backlink Checker, Website Traffic Checker, Keyword Rank Checker and more, which use live search and link data. SOFT PRO IT also offers full SEO services for backlink, ranking and competitor work.
Is the SEO audit tool really free and private?
Yes. It is free, needs no account and adds no watermark. The analysis runs in your browser and your report is not stored on our servers.