Custom Ecommerce Website Development for Bumerang with Meta Pixel Integration, Conversion API Integration, Meta Catalogue Building
Custom ecommerce website developed for Bumerang, a fashion store for sarees, blouses and petticoats. The storefront has a search bar, order tracking, account and cart in the header, a category menu, a hero banner ("Elegant Styles for Every Occasion"), trust badges for premium quality, secure payment and fast delivery, a featured products grid with wishlist and Add to Cart, category pages with a sidebar menu, filters, sorting and pagination, a best deals banner, and a footer with useful links and a Google Play app download link, in a clean green layout that works on desktop, tablet and mobile. The project also covered marketing and tracking setup: Meta Pixel integration, Conversion API (CAPI) integration and Meta Catalogue building for Facebook and Instagram advertising.
